Claudia Boggio
Claudia Boggio is the president and founding partner of Infinito Brand Consultants, a leading Peruvian branding firm.
Claudia has over 25 years of experience in brand design. Under her leadership, Infinito has been recognised with over 40 international awards.
In this episode, Claudia shares how Peru’s cultural richness and cultural diversity became the creative driving force behind Infinito. We discuss the value of strategy as a secret weapon to help clients make better design decisions, and explore that spontaneous, vibrant freshness that defines Latin American creativity. Claudia also leaves us with an inspiring message about the potential for collaboration between the design cultures of Europe and Latin America.
Inspiring brands to take a new look at their packaging.
Inspiring brands to take a new look at their packaging.