María Jesús Vial Valdés
María Jesús Vial Valdés is the founder and strategic director of JVD Estudio, a brand and packaging design consultancy based in Santiago, Chile.
Since 2015, María Jesús has led her team with a clear philosophy: concept first, design second. This methodology has become the hallmark of JVD Estudio, helping brands transform products into powerful and consistent experiences.
In this episode, we explore how Chile, a country full of geographical and cultural contrasts, has shaped the constant search for identity that characterises her work. We talk about her flagship project for Gran Pisco DOX, which captures the essence of the Atacama Desert and Chilean copper, and discuss her vision for the revival of traditional crafts as the next great Latin American contribution to global design.
Inspiring brands to take a new look at their packaging.
Inspiring brands to take a new look at their packaging.